+41 79 73 159 73 mimg@mimg.ch

About

MiMG

About

My Story

1. Through all types of businesses, I continue to feed my passion to innovate, give access to and influence the adoption by many, of innovative, life-changing and sustainable products and services.

My clients are:

 

  • Large companies who seek experienced yet fresh perspective, energetic and constructive input, storytelling and creativity – in English, French and Italian.
  • Solopreneurs who are in need of a broader perspective, specific skills, motivation, vision or precise tools or training.

2. After helping out family and friends, I realised that very few schools and universities offer professional tuition and guidance to enter the work market. That includes writing a CV, storytelling it with eloquence and conviction, writing cover letters AND succeeding in interviews. I do this in 1-1 and in schools and universities more and more.

I have called this pillar www.recruitAble.ch with full credits to my niece Raphaëlle for finding the name.

My clients are:

  • Students in various domains
  • Young professionals

Net, I lend my time, my energy and the wealth of knowledge acquired in my 28 years at Procter & Gamble in Research and Development, Marketing, Training and Communication.
Consultant / Trainer / Writer and translator / Board member and Investor are my activities. 

My name is MIMG, I am a slasher 😉

Focus

My Expertise

Research & Development

Marketing

Training

Public Relations

Career

Marie-Isabelle Ghedini

I am a marketing professional with a very broad profile characterised – I am told – by a contagious enthusiasm for the business I work for.
Biochemist and Cosmetologist with 25+ years in Procter and Gamble in Four Functional areas:
 

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Marketing

Consumer Understanding – Landscape assessment and trends (socio-economic and beauty industry) – Concept Development – Innovation Strategy, creation and management of Ideas bank and development of holistic and synchronised marketing plans.

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Research and Development

Experienced Formulator of Bath Foams, Shower Gels, Skin Creams and color cosmetics. Two Patents. Recognised innovative developper of claim support methods. Modeling and Storytelling.

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Training

Management of the P&G’s Assistant Brand Manager Colleges. Definition of the agenda (formal marketing training and networking between new hires), identification and brief of the trainers, training of the External Relations modules.

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Public Relations

Development of Public Relation Programmes for > 1b $ sales Skin Care and Cosmetic Brands, Brand Ambassador strategies and relationship management, Global Press events, Credentialing activities and innovative PR programs. Social Media and Content Strategy expert.

Highly demanded brainstorming contributor across P&G Businesses 

Highly demanded Maître de cérémonie in formal and casual business events.
Global and Regional assignments. Worked in Belgium, UK, Germany and Switzerland.
Also a Translator, I am capable to do business in French (native), English, Italian and German (if reaaaally needed and I won’t write).

DIPLOMAS
DESS Cosmetology (I.P.I.L Lyon 1989)
BA Management pharmaceutical industry (EM Lyon 1989)
Master in Translation (Ci3M 2018)
Higher education teaching certificate (Harvard 2021)